Our team has over 30 years of industry experience supporting both established and entrepreneurial brands in emerging food and beverage categories. We can quickly identify or support a new product opportunity and work to bring a clear strategy to the brand. We have a passion for consumer food products and packaging. We have the ear of the Retailers, Distributors and Brokers in the United States and Canada. We provide the resource to implement a plan that will allow your product idea to compete in today's food retailing environment. We have deep relationships with several experts specific to the needs of a project that provide solutions as part of the overall process. Our projects are fee based and can provide a jump start to your existing internal process or support a stand-alone outsourcing alternative. We guarantee client satisfaction.
MARKETING AND CHANNEL DEVELOPMENT
Once a product is identified to fill a need, we will identify the potential and point it to the channels that will create connection. Every channel is very specific and how we approach and manage it is important to success.
Licensed food product is a billion dollar business and is a perfect way to provide a food manufacturer the opportunity to penetrate markets with instant brand recognition. We have the experience base to direct and implement this decision for our clients.
We have developed over 100 new items that involved recipe and finished products prior to regional and national launches. Our past projects have included Organic, Non- GMO and Gluten Free.
Branding is all about building trust. We know how to start from scratch if needed and build the story that will resonate with the consumer. This is supported by seasoned graphic designers and food photographers to build a consistent look and feel to the end user.
A clear strategy for selling your products will provide your brand with the best available chance of success within a competitive market. This will include how we target the consumer and where the consumer will most likely purchase your products.
BROKERING TO RETAIL
We understand that getting the order is a very, if not the most important part of the vision. We are experts with this discipline and can manage the process from presentation to receiving a purchase order. Our primary strength is with the Club, Specialty and Retail Channels.